O Facebook enfrenta uma pressão imensa para superar as metas financeiras de Wall Street, quando entregará seus primeiros resultados trimestrais na próxima semana, esperando livrar-se do gosto ruim deixado nos investidores por sua oferta pública inicial (IPO, na sigla em inglês) de acções.
O resultado do segundo trimestre da maior rede social do mundo será divulgado em 26 de Julho e será inspecionado por investidores que procuram por pistas na saúde de seus negócios, que está experimentando uma desaceleração acentuada no crescimento da receita e levantando questões sobre suas vendas de publicidade.
Com um múltiplo elevado que deu ao Facebook a distinção de ser a primeira empresa dos Estados Unidos a tornar-se pública com uma avaliação de mercado de 100 bilhões de dólares, a companhia liderada por Mark Zuckerberg, de 28 anos, tem pouco espaço para errar.
"Se eles perderem, poderia ser catastrófico para a acção", disse Michael Binger, um gerente de portfólio na Gradient Investiments.
O numerário vem caindo desde que o Facebook alertou que uma mudança de usuários para dispositivos móveis - cuja habilidade para ganhar receita ainda está crescendo - vai prejudicar o crescimento no curto prazo.
A média de analistas espera crescimento de 28% da receita no segundo trimestre, para 1,15 bilhão de dólares. Durante o mesmo período um ano atrás, o Facebook mais do que dobrou sua receita.
Com a acção do Facebook sendo negociada a um preço equivalente a 75% dos 38 dólares negociados no IPO, os executivos precisam enfrentar uma litania de preocupações sobre o negócio, como analisar a eficácia de seus anúncios online e esforços da empresa em publicidade móvel nascente.
Investidores dizem que é improvável que o Facebook seja capaz de fornecer o tipo de números que podem impulsionar seu sua acção de volta ao nível da estreia, mas o risco de desencadear uma queda se a empresa desapontar Wall Street é alto.
Facebook faces immense pressure to overcome the financial goals of Wall Street, when deliver its first quarterly results next week, hoping to get rid of the bad taste left in investors for its initial public offering (IPO, its acronym in English) of shares .
The result of the second quarter of the world's largest social network will be released on July 26 and will be inspected by investors looking for clues on the health of their business that is experiencing a sharp slowdown in revenue growth and raising questions about their advertising sales .
With a high multiple that gave Facebook the distinction of being the first U.S. company to become public with a market valuation of $ 100 billion, the company led by Mark Zuckerberg, 28, has little room for error .
"If they lose, could be catastrophic for the action," said Michael Binger, a portfolio manager at Gradient Investments.
The currency has been falling since Facebook has warned that a change of mobile users - the ability to earn revenue is still growing - will hamper growth in the short term.
The average analyst expects 28% growth in revenues in the second quarter to 1.15 billion dollars. During the same period a year ago, Facebook has more than doubled its revenue.
With the action of Facebook being negotiated at a price equivalent to 75% of the negotiated $ 38 IPO, executives must confront a litany of concerns about the business, how to analyze the effectiveness of their online advertising efforts and the company's nascent mobile advertising.
Investors say it is unlikely that Facebook is able to provide the kind of numbers that can boost your returns to its action at the premiere, but the risk of triggering a fall if the company disappointed Wall Street is high.
The result of the second quarter of the world's largest social network will be released on July 26 and will be inspected by investors looking for clues on the health of their business that is experiencing a sharp slowdown in revenue growth and raising questions about their advertising sales .
With a high multiple that gave Facebook the distinction of being the first U.S. company to become public with a market valuation of $ 100 billion, the company led by Mark Zuckerberg, 28, has little room for error .
"If they lose, could be catastrophic for the action," said Michael Binger, a portfolio manager at Gradient Investments.
The currency has been falling since Facebook has warned that a change of mobile users - the ability to earn revenue is still growing - will hamper growth in the short term.
The average analyst expects 28% growth in revenues in the second quarter to 1.15 billion dollars. During the same period a year ago, Facebook has more than doubled its revenue.
With the action of Facebook being negotiated at a price equivalent to 75% of the negotiated $ 38 IPO, executives must confront a litany of concerns about the business, how to analyze the effectiveness of their online advertising efforts and the company's nascent mobile advertising.
Investors say it is unlikely that Facebook is able to provide the kind of numbers that can boost your returns to its action at the premiere, but the risk of triggering a fall if the company disappointed Wall Street is high.
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